YouTube has added a new way to share and watch videos: YouTube Premieres. Premieres are a mix between live and traditional YouTube videos. You pre-record them, but then play those recordings live, with live chat and donations, just like standard live streams.
Premieres announce what time they premiere on your channel and appear in channels before they will air, giving viewers the opportunity to be reminded of them a few minutes before. This turns premieres into a sort of YouTube TV show with fixed airtime and no spoilers from other viewers (since you can’t miss it). Like live broadcasts, they are saved on your channel after the «premiere» and look like a regular video for everyone who missed the event.
This new direction makes a lot of sense for YouTube, as they are in a particularly good place to offer TV content. Premieres can change the whole dynamics of viewer interaction on the site. Premieres turn new videos on the site into a community experience and will be enjoyable for viewers and creators alike.
How to use them
As a viewer, all you have to do is set up when the video starts. You can even set a reminder to be notified when this happens.